That really is a good question!
A lot of website owners enter into their site ownership with the best of intentions.
They’ve got lots of plans for that new site! But I frequently see those intentions get stampeded by the reality of day-to-day activities.
So time goes by and before you know it, we see information on the site such as sales events that are a year old. That has your visitors wondering if you’re even still in business!
What does this have to do with blogs? Everything.