If you’re coming in later in the game, you may want to read Part 1 of the series.
Ok, so you’ve found a lot of potential web designers out there. Now how do you choose one?
THE THREE WEB JOB SPECIALTIES
It helps to understand that the web design field is like any other: there are specialists for each aspect of the website process. Just as there are doctors who are general practitioners, endocrinologists, surgeons of one specialty or another, pediatricians and so on, so it is in IT and the web field.
Bear in mind, just because someone can fix your computer doesn’t mean they know anything about web design. And vice versa. Also, just because someone is a programmer doesn’t mean they know anything about web languages either.
When it comes to web design, there are 3 types of designers: graphic artists, web designers, and web developers (programmers who handle the non-artsy stuff). There may be some individuals who do a bit of overlap between each, but I would go so far as to say there is no one who is 100% proficient in all areas (and if such a person exists, most people can’t afford them).