Last week I addressed the home page from a written content standpoint. Today I’ll discuss your home page in terms of look and feel and imagery.
When surfing the web, think about the best websites you’ve seen and the worst.
How cluttered were the worst? How busy were the pages? How confusing were they? How long did they take to load? How much animation was there?
Now think about the ones you liked. They probably had information that was easy to find, were uncluttered, loaded quickly, were pleasing to the eye and had little to no animation.
10 Tips for Making Your Home Page Better