Marketing

Foursquare is Great for Local Businesses

Marketing

If you are a brick and mortar store with a physical presence, you need to get to know Foursquare. When … Continue reading

Read the full article →

The Impact of Advertising on Search Engine Rankings and Website Visitors

Marketing

Google has made another change to how its search engine works. If you own a website, it’s good to be … Continue reading

Read the full article →

B2B Email Newsletter Marketing Don’ts and the CAN-SPAM Act

Email

I wrote an article not long ago about the CAN-SPAM Act and email newsletter marketing. It primarily touched on the … Continue reading

Read the full article →

To The Top of Google in a Day/Week/Month

Marketing

In today’s world of instant news, messages, and other communication, many people think that getting to the top of Google … Continue reading

Read the full article →

Responsible Email Newsletter Marketing: Common Mistakes and The CAN-SPAM Act

Email

I periodically see confusion as to what is legal when it comes to email newsletters. Even when people are reading … Continue reading

Read the full article →

What are Inbound Links or Backlinks?

Marketing

Backlinks and inbound links are two words meaning the same thing. Both of these are links from other websites to … Continue reading

Read the full article →

I Want a Professional Website

Marketing

I am on a great web designer’s email discussion list. Recently, someone acquired a new client and they were trying … Continue reading

Read the full article →

The Single Best Thing You Can Do For Your Website’s Traffic

Marketing

I’ve said it before and I’ll say it again: the single best thing you can do to drive traffic to … Continue reading

Read the full article →

Black Hat SEO: What Is It and Am I Doing It?

Marketing

SEO (search engine optimization) typically falls into two categories: black hat or white hat. If you think of bad guys … Continue reading

Read the full article →

10 Reasons You Want A Facebook Business Page (The One With the Like Button)

Marketing

I see a lot of businesses and nonprofits on Facebook. But not all of them get the account with the … Continue reading

Read the full article →

A Frank Talk About Twitter for Business and Nonprofit

Marketing

Last week I wrote 15 tips for Twitter for business and nonprofit. It occurs to me that even before addressing … Continue reading

Read the full article →

Twitter Do’s and Don’ts for Business and Nonprofits

Marketing

New to Twitter and still not sure what to do about it? Are you staring at the screen thinking, “I … Continue reading

Read the full article →

Search Engine Basics: Three Things All Site Owners Should Know

Marketing

People build a lot of mystique into search engine rankings. They like to pretend that there is a big secret … Continue reading

Read the full article →

How to Create Facebook Business/Fan Pages and Group Pages

Marketing

After helping 5 people through this process in the past few months, I realize it is time to make a … Continue reading

Read the full article →

10 Steps for Improving Google Ranking

Marketing

Some people don’t have the time to work on improving their sites search engine rankings and attracting more customers, so … Continue reading

Read the full article →

Wanna Kill Your Business? Buy An Email List

Email

A lot of individuals are taken in by the hype surrounding email marketing. The websites look great, the results sound … Continue reading

Read the full article →