Marketing

Google has made another change to how its search engine works. If you own a website, it’s good to be … Continue reading

While the focus is on WordPress blogs, this can apply to other types of blogs too like Moveable Type and … Continue reading

Google has been making some changes. They tend to periodically tweak their algorithm (math that determines how their software delivers … Continue reading

I wrote an article not long ago about the CAN-SPAM Act and email newsletter marketing. It primarily touched on the … Continue reading

In today’s world of instant news, messages, and other communication, many people think that getting to the top of Google … Continue reading

I periodically see confusion as to what is legal when it comes to email newsletters. Even when people are reading … Continue reading

Backlinks and inbound links are two words meaning the same thing. Both of these are links from other websites to … Continue reading

I am on a great web designer’s email discussion list. Recently, someone acquired a new client and they were trying … Continue reading

Last week I wrote The Single Best Thing You Can Do For Your Website’s Traffic. A few days later, my … Continue reading

I’ve said it before and I’ll say it again: the single best thing you can do to drive traffic to … Continue reading

Ah, it’s that time of year. When retail stores start pulling out Halloween goodies and stuff for every holiday from … Continue reading

SEO (search engine optimization) typically falls into two categories: black hat or white hat. If you think of bad guys … Continue reading

I see a lot of businesses and nonprofits on Facebook. But not all of them get the account with the … Continue reading

Last week I wrote 15 tips for Twitter for business and nonprofit. It occurs to me that even before addressing … Continue reading