Many people think that if you build a website, people will see it immediately and the money will roll in. This is not the case. At least, not initially. Like all advertising, it takes repeated exposure to your audience. Additionally, just building the site is not enough. Now it must be cross-advertised by placing it in all other advertising used, on business cards, listed in search engines, and linked to other sites. The site must also be regularly updated. Just as you may not see business increase until you’ve advertised in the newspaper for a few months to a year, it may take a while before business increases due to a website. The same principle applies to social networks.
Posted in: Website Myths